Who would have thought that in 2023, The Rocky Mountain Showdown would be the hottest ticket in college football. With 4:00am lines and tickets skyrocketing to the most expensive in the entire country, Colorado is set to take on Colorado State in what’s a highly anticipated matchup – and we have one man to thank. Coach Prime.
After bolting the Colorado program into must-see TV, Deion Sanders is taking his marketing genius to a new level in response to some comments made about him via the other sideline.
Colorado State head coach Jay Norvell said in a press conference in reference to Deion that “When I talk to grownups I take my hat off and I take my glasses off.”
Deion of course quickly turned that right into bulletin board material, hyping his team up in practice about the matter, saying it’s now personal.
On Friday morning, Deion then surprised his team by giving them all gold shades to wear.
